CLIENT OBJECTIVES

• Generate interest in key audience groups in the experience

• Showcase the experiences at the ANMM in a fun and engaging way

• Use this event as an opportunity to discuss milestones achieved by the Museum's venue team in 2018

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OUTCOMES

On the 14th March, Momentum2 attended a function hosted by the Australian National Maritime Museum. The event was organised in celebration of the Museum's accomplishments in 2018, in addition to announcing their future plans moving forward including their new initiative Corporate Family Fun Days, which encourage work-life balance amongst staff members.

 

The Corporate Family Fun Day packages include access to vessels, pirate guides, craft activities including ‘make your own pirate cupcakes’ and treasure hunt tours across the museum’s galleries. The experience is available to all ages and caters for between 80 to 1500 people.

 

The function also showcased a number of their venues to guests, highlighting the versatility of the spaces. The Museum has hosted events ranging from corporate presentations to large scale performances. All venues are catered by their exclusive in-house caterer Laissez-Fair Catering. It is in an ideal location, offering spectacular views of Darling Harbour as well as being in close proximity to public transport.

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Seven pieces of coverage were published on the announcement of the launch of the corporate family fun day experiences and the cocktail event hosted at the ANNM. Stories were published in travel and events specific outlets. Additionally, seven industry journalists attended the event on Thursday 14th March 2019.